Businesses use various items as marketing tools in order to gain customer support. Examples of such items are tote bags, portable disks, coffee mugs and stationery. Many businesses often use coffee mugs as a tool to promote their brand name.
Courtesy- Good Housekeeping
Given below is a list of reasons why coffee mugs can be used as a promotional giveaway:
- The coffee mugs are considered one of the most cost effective gifts when it comes to promotional products. These can be purchased in bulk to avail greater discounts and are economically priced which in turn helps the business minimize costs and increase savings.
- Coffee mugs attract the attention of people. If the mugs are carefully designed, they have the potential of catching the attention of a large number of people. Moreover, these mugs have good utility as they can be used in the office or even at home. Therefore, coffee mugs as promotional gifts are always appreciated by the potential customers of a business.
- The coffee mugs are durable, which means that they would last a longer time span than other paper based promotional products. Since the mugs are durable, it means that the brand name is promoted for longer as well. Furthermore, these mugs can also be used in eco friendly merchandise in order to support environmentally friendly promotional campaigns.
To conclude, coffee mugs are an excellent choice as a promotional giveaway due to the various benefits it brings to the brand name used for promotion.